The 24-Hour Challenge: From Idea To Product Prototype


Think it’s impossible to come up with a product prototype in 24 hours? Think again


A lot of entrepreneurs get struck with business ideas at the most unlikely times and in the most unlikely places. So when you encounter a light-bulb moment for your next business, don’t think twice. Go out there and create a product prototype—be it hardware or software. This task may seem overwhelming, but according to an article written by Michael Grothaus for, this feat can be done in just a day. Grothaus reached out to a maker, a developer and a designer to get tips on how to go about this.  



Before anything else, entrepreneurs are reminded to keep it simple. There’s a huge possibility that you have all these grand ideas for your product in your head, but the more you can simplify and refine it, the easier it will be to prototype. Sally Dune, a developer and a designer, shares, “Having a coherent idea with minimum components helps when you need to prototype an idea quickly.”

Apart from keeping it simple, it’s important not to strive for perfection right away. Learn to cut yourself some slack and understand that you don’t have to waste time aiming for a flawless product. That’s the purpose of product development, to continuously improve the present. Keep this quote from LinkedIn founder Reid Hoffman in mind: “If you are not embarrassed by the first version of your product, you’ve launched too late.”



Lastly, depending on the nature of your business, you might need some prototyping methods and tools to help you. If you’re making physical products, consider investing in a 3D printer. Fortunately prices of these printers have become relatively cheaper in recent years, and they are definitely helpful in terms of modifying and redesigning your product prototype. On the other hand, if it’s an app you are developing, you may also choose among a suite of software solutions to help you speed up the process.

Can’t wait to come up with your first product prototype? Read the full story here.


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